01 — Positioning

Engineering Shopify beyond the theme.

Senior Shopify Engineer working across Shopify Plus, headless storefronts, custom applications, integrations and performance.

View Selected Work Work With Me Available for selected agency partnerships and contract engagements.
Fig. 00 — Where the work sits
  1. Storefront
  2. Shopify
  3. Apps · APIs
  4. Payments · ERP
  5. Operations
  • 7+ years
    Shopify
  • ~30 projects
    Delivered independently, 2018–23
  • 5 countries
    US · DE · BR · AE · IN
  • Shopify Plus
    Storefront to checkout
  • Headless
    Hydrogen · Remix · Storefront API
  • Tech lead
    Currently at ILEM
02 — Selected work

Four projects, four different problems.

Commerce architecture and leadership. A rebuild from data model up. PDP engineering inside a mature codebase. Shopify development for an established European D2C brand.

FIG. 01 — ILEM IN · JP · US
ILEM JAPAN storefront homepage

ILEM

Commerce engineering across India, Japan and the US: Shopify storefronts, custom apps, ERP and payment integrations, performance, and technical leadership of the engineering team.

Read the case study
Role
Senior Shopify Engineer / Technical Lead
Status
Ongoing technical ownership
Scope
Shopify · Headless · Custom apps · Payments · Zoho ERP · Warehouse · Core Web Vitals · MCP infrastructure · Mobile commerce
  • AArchitecture through implementation, not frontend tickets
  • BEcommerce as an operational system: ERP, warehouse, payments
  • CCode review, mentoring, technical decisions and hiring
FIG. 02 — SILKME · SHOPIFY REBUILD · PRODUCT DATA ARCHITECTURE

SilkMe

A complete Shopify redevelopment that started underneath the interface: deciding what is a product and what is a variant, modelling product families and siblings, and structuring metafields so the new storefront had richer data to work with.

Role
Shopify Developer
Outcome
Storefront redeveloped from the ground up; structured product relationships designed with Shopify metafields
Read the case study
Data model — one product
PRODUCT
  • Variants · sizes
  • Sibling Products · colours / designs
  • Product Family
  • How To Use
  • Care Instructions
  • FAQ
  • Specifications
Green: metafield references that link products to each other. Sizes stay as variants; designs and colours become products.
FIG. 03 — UROTUNING · UNITED STATES · AUTOMOTIVE ECOMMERCE

UroTuning

Product-detail-page engineering inside an established, live automotive storefront. Understanding the existing Liquid and app landscape first, then making PDP functionality work correctly and improving it without disturbing a business in production.

Role
Shopify Developer
Outcome
Improved PDP functionality within an established production storefront
Read the case study
PDP ANATOMY
UroTuning product detail page on mobile — vehicle selector, gallery and product details
  1. 01 Existing production Liquid, read before written
  2. 02 PDP functionality debugged and corrected
  3. 03 Customer-facing interaction improvements
  4. 04 Compatibility with the existing theme and apps preserved
FIG. 04 — SNOCKS
SNOCKS Women's Shapewear collection page
product page
SNOCKS product page with size and bundle selection
support page
SNOCKS customer support page with self-service forms
GERMANY / EUROPE · FASHION · D2C

SNOCKS

Shopify development for an established German D2C brand with a broad catalogue of everyday essentials and apparel. International work inside a mature European ecommerce environment.

Read the case study
Role
Shopify Developer
Scope
Shopify Development
03 — Engineering beyond the storefront

Most Shopify work stops at the theme. Mine usually starts there.

The same conversation can cover a Liquid section, a Storefront GraphQL query, a custom app, a payment gateway, an ERP sync and Core Web Vitals. This is the stack I work across.

  1. L1
    Storefront

    Liquid themes, Hydrogen and Remix, React, responsive implementation, Core Web Vitals.

  2. L2
    Shopify platform

    Shopify Plus, Markets, Checkout Extensibility, Functions, Metaobjects, Customer Accounts, Store Credit.

  3. L3
    Applications

    Custom Shopify apps, theme app extensions, webhooks, Admin and Storefront APIs.

  4. L4
    APIs & data

    GraphQL, REST, structured product data, metafield architecture, authentication.

  5. L5
    Business systems

    Payment gateways, Zoho ERP, warehouse systems, third-party and internal tools.

  6. L6
    Operations & infrastructure

    Self-hosted MCP infrastructure, Auth0, VPS deployment with Dokploy, internal AI tooling, mobile commerce coordination.

04 — Capabilities

Spec sheet

Shopify engineering
Shopify Plus · Liquid · Shopify Functions · Checkout Extensibility · Shopify CLI · Markets · Flow · Metaobjects · Metafields · Customer Accounts · Store Credit · Subscriptions · Payments
Headless commerce
Hydrogen · Remix · React · Storefront API · GraphQL · Next.js · Headless architecture
Applications & APIs
Custom Shopify apps · Admin API · Storefront API · REST · GraphQL · Webhooks · App extensions · Theme app extensions
Systems & integrations
ERP · Zoho · Warehouse systems · Payment gateways · Authentication · Third-party systems · Internal business systems
Performance
Core Web Vitals · Storefront performance · Frontend performance · JavaScript optimisation · Asset optimisation · Third-party script optimisation
Infrastructure & internal systems
MCP · Auth0 · VPS · Dokploy · Deployment · Internal AI tooling
Technical leadership
Architecture · Code reviews · Technical scoping · Mentoring · Technical hiring · Cross-functional delivery · Vendor coordination · Technical decision-making
05 — Experience

Independent first, then in-house at scale.

  1. Apr 2024 — Present
    ILEM · Senior Shopify Engineer & Technical Lead

    Shopify engineering, architecture, integrations, infrastructure, performance and team leadership across India, Japan and the US.

  2. 2018 — 23
    Independent Shopify engineer

    Close to 30 Shopify projects delivered for clients in the United States, Germany, Brazil, the UAE and India.

06 — For agencies

Need another senior engineer on the project?

I work with international Shopify and Shopify Plus agencies as embedded engineering capacity: inside your repositories, your standards and your team, on the work that is hardest to staff.

Work I take on
  • Shopify Plus development
  • Project overflow and existing codebases
  • Complex feature development
  • Headless Shopify
  • ERP, payment and third-party integrations
  • Performance work
  • Technical troubleshooting and architecture
  • Ongoing engineering retainers
Comfortable inside
  • Existing Git repositories and themes
  • Agency development standards
  • Code review workflows
  • Project management systems
  • Design systems
  • Existing teams
Working with
  • Developers
  • Designers
  • Project managers
  • Technical leads
  • Clients
  • Vendors
Engagement
  • Project-based
  • Part-time agency support
  • Fractional engineering
  • Long-term contracting
  • Retainer capacity
  • Select full-time roles
07 — About

Where theme development stops being enough.

I started working independently with Shopify and spent several years delivering ecommerce projects internationally. That exposed me to many different Shopify environments, industries and technical problems.

The work progressed from storefront development into deeper Shopify engineering: applications, integrations, performance, headless commerce, architecture and operational systems.

Today I work across both implementation and technical leadership. The Shopify work I enjoy most tends to begin where normal theme development stops being enough.

CV — PDF Download CV
08 — Contact

Have a complicated Shopify problem?

I'm open to selected agency partnerships, contract engagements and technically challenging Shopify projects.

Start a Conversation